Listening, and Getting Heard
This week’s social media must-reads for businesses talks about the importance of listening and being open-minded when it comes to social media for your company.
Here’s what you may have missed last week:
Big Social Win
Businesses have an opportunity to leverage big data, but many of them aren’t taking advantage of it because they aren’t embracing change. Forbes.
This article talks about why many companies hear, but don’t listen, when it comes to social media. Fast Company.
Keeping Customers Happy
Customers are using social media to see if companies are listening and to see if they respond. Forbes.
Thou Shall Tweet
This article takes a look at the 10 Commandments of social media for brands. Mashable.
The Steam Engine of Our Time
This article talks about how big data could be called the “steam engine” of our time. NPR.
Big Data’s Biggest Challenge
While companies are spending more money on big data, less of it is being used. Here’s why. Forbes.